BXI project

Car logo for the performance company BXI.

"That's super, I really appreciate it!

Since you did a great job on this project. I have more design & possible website development work I need done if you are interested"

BXI project
Mark Hines
Repeat Client / Owner - BXI / XPI 360

BXI logo

BXI is fueled by passionate employees who have the love for customizing cars in their veins. Their motto: “It’s in our DNA”. With this in mind, I designed the logo to meld the road and a double-helix together reflect that marriage.

BXI DNA + winding road

BXI phone card mockup

BXI Logo

This has been a repeat client for years. On this occasion, he needed a logo that reflected the motto of his new company. A bunch of high-octane speed enthusiasts, BXI aims to squeak out every ounce of performance from vehicles.

The company slogan is It’s In Our DNA. That is a motto that needs the right logo to match their brand. The inspiration of a strand of DNA and the winding of the road came together to be the intertwining image you see.

The logo came out fantastic and hit all the right points the company was looking for:

"That's super, I really appreciate it! Since you did a great job on this project. I have more design & possible website development work I need done if you are interested"
BXI project
Mark Hines
Repeat Client / Owner - BXI / XPI 360